Objectives

• Take you through the step-by-step process of developing a business plan for a product to make it a grand success
• The finished project is an operating tool to help manage your business and enable you to achieve greater success
• The plan also serves as an effective communication tool for investor/financing proposals

Outcomes

• At the completion of this exercise, you should be able to Describe the importance of a business plan
• Identify the elements of an effective business plan
• Write a business plan for your product/business
• Get certificate of participation

About ProductSC :

• Learning Platform for Information Technology Professionals interested in Product Management
• Provides Screening & Diagnosis Mechanism for Idea/Prototype/Working Product for Commercial success
• Clientele includes Featured IT start-ups

About TechnoMedia:

• Product Development Company(2004-2017)
• Multiple US Patented Products
• Customer Base: 4 Regions USA-APAC-IND-MEA
• Clients: Toshiba, General Motors, Sonus Networks, BlueSage Solutions, Hibiki Solutions And Many including Fortune-500
• B2C Customers: Around 4000

What you can get @ ProductSC:

• You are an early Stage Product Start-up, built a product, but not able to figure out what is wrong with it and generate/increase Market Share
• You have an Idea or Prototype, but not sure about its viability
• You have a Product, but don’t have an A-Grade Pitch or Business Plan to sell/partner or raise Early Stage Investment Capital
• You have tried enough, but not ready to move up the ladder further inside or outside organization
• You have not explored the opportunities in the area of IT Product Management
• You want to file a Patent in India or USA, but don’t know how to identify & craft it

Leadership Team:

Joydeep:

• Serial Entrepreneur
• Commercialized Numerous Ideas
• 22 years of Proven Record including close to a decade of experience in Silicon valley
• History of Expertise in Client Acquisition & Retention(GM, Toshiba & Many)
• Multiple Patents Author
• Alumnus of NIT-Rourkela

Pinak:

• Senior Product Manager @ TechnoMedia
• 15 years of IT Experience including association with organizations like TCS, HCL, Silicon Valley funded start-up leading to acquisition, LG
• Mentored & Devised Product Strategies for featured IT Start-ups
• Alumnus of IIM-Kozhikode & NIT-Silchar