At the end of the workshop you will be able to perform market research for your company or product. This would help you to decide the features which your users and buyers of the system would prefer most. You can eliminate the less important features and decide the key features for a target market. Also, this would help you in terms of reducing the overall cost of development as well as increase in effective utilization of resources and funds. You can build an MVP of your own using the techniques taught. Additionally you will be given case studies and certificate of participation.

About ProductSC :

• Learning Platform for Information Technology Professionals interested in Product Management
• Provides Screening & Diagnosis Mechanism for Idea/Prototype/Working Product for Commercial success
• Clientele includes Featured IT start-ups

About TechnoMedia:

• Product Development Company(2004-2017)
• Multiple US Patented Products
• Customer Base: 4 Regions USA-APAC-IND-MEA
• Clients: Toshiba, General Motors, Sonus Networks, BlueSage Solutions, Hibiki Solutions And Many including Fortune-500
• B2C Customers: Around 4000

What you can get @ ProductSC:

• You are an early Stage Product Start-up, built a product, but not able to figure out what is wrong with it and generate/increase Market Share
• You have an Idea or Prototype, but not sure about its viability
• You have a Product, but don’t have an A-Grade Pitch or Business Plan to sell/partner or raise Early Stage Investment Capital
• You have tried enough, but not ready to move up the ladder further inside or outside organization
• You have not explored the opportunities in the area of IT Product Management
• You want to file a Patent in India or USA, but don’t know how to identify & craft it

Leadership Team:

Joydeep:

• Serial Entrepreneur
• Commercialized Numerous Ideas
• 22 years of Proven Record including close to a decade of experience in Silicon valley
• History of Expertise in Client Acquisition & Retention(GM, Toshiba & Many)
• Multiple Patents Author
• Alumnus of NIT-Rourkela

Pinak:

• Senior Product Manager @ TechnoMedia
• 15 years of IT Experience including association with organizations like TCS, HCL, Silicon Valley funded start-up leading to acquisition, LG
• Mentored & Devised Product Strategies for featured IT Start-ups
• Alumnus of IIM-Kozhikode & NIT-Silchar